Protein powder can feel like a jungle. Clear whey, whey, and casein – what on earth is the difference, and which protein powder should you choose?
In short:
- Do you want an easy-to-drink lemonade? → Clear whey
- Do you want an all-round solution? → Whey (you can shake it, add it to smoothies and porridge)
- Do you want a slightly thicker milkshake feel or like to bake and whip fluff? → Casein
What is clear whey?
POW Clear whey is a lactose-free whey protein with a light and clear consistency – more like a refreshing lemonade than a milky shake. Fresh, thirst-quenching, and perfect when you want protein without the creamy feel. A nice alternative when a regular protein shake feels too heavy.
POW clear whey lemon and pink grapefruit contain a full 86% protein.
Benefits of clear whey
- Light and refreshing
- Fast absorption in the body
- Perfect after exercise or as a snack
When should you take clear whey?
Clear whey is perfect after exercise or when you want protein without the "heavy" feeling.
In short: protein that feels more like juice than a shake.
Feel free to try our pink grapefruit or lemon clear whey!
What is whey protein?
Whey protein is the most common protein powder and is quickly absorbed by the body. It is a milk protein that dissolves easily in liquid. This makes it a convenient choice when you want to replenish protein without hassle. Perfect after exercise, but just as good when you just want to feel a little more full, strong, and ready for the next thing on your list.
Good for:
• Smoothies, Shakes, Quick snacks
Benefits of whey
- Fast absorption
- High protein content
- Works in smoothies, porridge, and baking
In short: the classic that always delivers.
Feel free to try our coffee or unflavored whey!
What is casein?
Casein is a protein extracted from milk. Perfect to use in chocolate balls, fluff, or in baking.
Casein is a milk protein with a naturally creamy consistency. This makes it an excellent choice when you want fuller shakes or to bake protein-rich without it becoming dry. Stable, reliable, and easy to work with – both in the kitchen and in everyday life.
One often sees claims that it is absorbed more slowly and keeps you feeling full longer. This is debated, so we say choose the protein that works best in your daily life.
Feel free to try our chocolate casein or the classic vanilla.
Which protein powder is best?
There is no "best" protein powder – only what suits you and your life. And not least, what YOU think tastes good.


